The platform Tuhabi, focused on the marketing of place of residence with technology Y data, announced the purchase of the sites Propiedades.com Y your canton, to strengthen its presence in Mexico and Latin America and to be one of the largest companies in the region within the proptech segment.
In agreement with Tuhabi, with this operation, completed at the end of 2021, the platform will go from conducting annual transactions of approximately $ 125 million in the region to more than $ 1,000 million, as well as expanding its operations from five cities in America Latin at 15.
“With this integration, we hope to buy and sell thousands of homes across the country and the portal of Propiedades.com as a unique platform with technology at the service of users, which will also promote the growth of the real estate ecosystem by opening up many more and better businesses to real estate agencies and independent agents, ”said Sebastián Noguera, co-founder and president of Tuhabi.
Tuhabi recently closed a $ 100 million investment round, backed by SoftBank, which according to Noguera will be used at least $ 80 million to strengthen its operations in the Mexican market.
“The vision we have as a company is to empower the real estate market with liquidity and transparency so that people, the majority of Latin Americans, can buy and sell housing with all the information and with liquidity instruments that enable them to do so very easily. do. ”, Emphasizes Noguera.
For the founder of Tuhabi, the firm’s great commitment in Latin America is Mexico, because they have a growth potential that is six times greater than what was achieved in Colombia two years after its creation.
Tuhabi is currently operating in the market for second-hand homes in the middle segment, with a range of properties ranging from 600,000 to 4 million pesos.
Similarly, Propiedades.com and Tu Cantón, with more than seven years of experience in the market, have a commercial power with a presence in 10 states. Properties.com is referred to as the leading platform in inventory volume in Mexico with nearly 1 million properties listed and is among the top three places in user traffic.
Reference-www.eleconomista.com.mx