Queretaro, Qro. For every 10 businesses, only three have a delivery system (home delivery), that is, with a delivery scheme for their products, according to the Querétaro delegation of the National Chamber of Commerce, Services and Tourism (Canaco Servytur).
The state president of the chamber, Fabián Camacho Arredondo, stressed that the percentage of businesses that have this type of purchase is still low, it is mainly businesses dedicated to the sale of food, pharmacies, hardware stores, household items. and construction materials.
“There are very few, at least what we have registered is that of 10 businesses, only three of them are being adapted into a logistics system and product distribution service,” he explained.
Lack of knowledge about how to use this type of tool is one of the reasons why fewer businesses use them.
“It has a lot to do with the development of skills, (…) but what we are looking for in the chamber is at least to train them, give them knowledge so that these solutions can be adapted (to their businesses),” he said.
According to the local leader, the absence of these systems results in businesses generating sales below the potential they could achieve with delivery schemes.
“Today it is implying a decrease in sales for those businesses that are not in technology and that do not have a distribution system, they are losing up to 20% of what they could represent by adapting these new technologies,” he said.
During 2021, the electronic commerce in Mexico it would have reached a value of 401,000 million pesos, a growth of 27% in relation to the previous year; Meanwhile, electronic commerce represents 11.3% of total retail sales, exposes the Study on online sales in Mexico 2022, of the Mexican Association of Online Sales (AMVO).
The document specifies that among the preferred delivery methods to receive online purchases is home delivery, which is the preferred route for 87% of people.
In the year of the study, it exposes the AMVOincreased the level of satisfaction of digital buyers, due to the fact that eight out of 10 Mexican buyers said they were very or somewhat satisfied during the purchases they made in digital channels.
Among the most interesting products to buy online are fashion items, food delivery, electronics, beauty and personal care, appliances, toys, among other items.
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