From Black Friday to the story of the milkmaid

The consumer fever has settled among us, dangerously combined with a peculiar remake from the story of the milkmaid. The cocktail is full of emotion, which causes the worst of the covid nightmare to be left behind, which has only left visible traces on the masks that we still wear. The invisible, the dead and the pain and anguish that we carry inside, are cornered better or worse before the rush of excitement that floods the day to day.

Christmas has arrived this year before the lights are turned on: the fear of shortages of gifts and products in general typical of the dates has put us all on alert and has advanced purchases and reservations. Madrid will display an 18 meter Christmas tree, the tallest in Europe next to the one in Brussels, a declaration of intentions of a Christmas mantra that proclaims that now, what we have to do is spend and be happy. Amazon and large companies have also changed commercial and production dynamics to accelerate their rhythms, and in return, the carrier strike announced for days before Christmas may not be the only one that alters some dates, traditionally, jack-of-all-trades- King.

Household consumption is one of the indicators of well-being, and it is essential to push the wheel of economic activity. Many families were able to save in the pandemic with restrictions on travel, restaurants, and general activity. But poverty also spread dangerously, widening the gap to unsuspected rates. This 2021 bad results were expected, but not so much. The two indicators that measure poverty range between 21.7% and 26.3% of the population, and the most vulnerable are on target: children, the elderly and women. As a society, we remain on the wire of cohesion.

Now, the chatter of the Budget negotiations sounds like a souk and fills the air with promises of items: 749 million for housing policies in the Catalan accounts, extraordinary aid to families who receive the impact of gender violence, investments destined a construction of long-sought outpatient clinics in the metropolitan area. The Government is not short. It has budgeted 200 million for the rental support voucher of 250 euros per month for young people under 35 years of age with a job that does not give them a sufficient annual salary. The list is long, and although We know that from what is budgeted to what is executed there is always a long way, Only now are we beginning to glimpse that this gap could be much larger, if the European funds that are to act as mana arrive so conditioned and limited to unpopular measures that the Sánchez government assured that it would not undertake. In fact, the Government’s budget is based especially on the ‘Next Generation’ funds, and that allows it to draw up a plan to recover years of lost investment in public infrastructure.

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For the long-awaited recovery, based on calculations with very wide margins of error, to be a certainty, we have to manage illusion and good sense more carefully than ever, as jugglers of emotions. The stimulus to spending cannot become bread for today and hunger for tomorrow, and a consumerist euphoria before Black Friday and Christmas could throw us into a winter of discontent that reserves for us, after the Three Kings, chariots and chariots of coal Nobody wants to know anything about anymore.

Reference-www.elperiodico.com

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