During the vacation period of this Holy Week was presented at the Mexico City a slight increase in the percentage of hotel occupancyhowever, was insufficient to reach the pre-pandemic levelsso the consolidation of a recovery for the tourist industry capital is still pending.
According to the report of the Mexico City Hotel Associationto which he had access The Economistduring the Holy Week of this 2022 an average of 58.19% hotel occupancy was reached in the city.
Although the average for 2021 was exceeded, where the levels were 19.33%, the occupancy that was generated in 2019, with 59.40 percent, is still not reached; by pandemic and for the declaration of health emergency which involved the closure of hotels, in 2020 no data was generated on this indicator.
Meanwhile, the average rate in this 2022 it was placed at an average of 1,467.09 pesos, while in 2021 it was 1,072.01 pesos.
Of the 10 areas evaluated by the local hotel organization, the one with the highest occupancy was the Historic Center with 70.38%, followed by Paseo de la Reforma and Col. Cuauhtémoc with 67.37%, Zona Rosa with 65.63%, Airport with 64.15 percent .
It is followed by Roma-Condesa with 58.90%, followed by the area of Chapultepec and Polanco with 50.55%, as well as Insurgentes Sur and WTC with 44.58 percent.
In the last positions are Perisur, Hospitales and Tlalpan with 43.70%, followed by Centro Banamex, Norte and Tlalnepantla with 35.17% and Santa Fe with 27.46 percent.
“Even though this Holy Week we had a small rebound in the percentage of occupation, where we reached 58.19%, we still need to work on greater and better segmented promotion for new markets”, recognized the Mexico City Hotel Association.
It should be noted that the results of hotel occupancy this year exceeded the projections of the Local Secretary of Tourismwhere the estimated average was 52 percent.
plans
Derived from the LXXVII General Assembly, Rafael Garcia Gonzalez was re-elected as president of the Mexico City Hotel Association for the period 2022-2024.
For this new period, García presented his lines of action, which focus on achieving regulation of the casual hospitality.
“To open a hotel you take three years of paperwork because the pandemic has made it very difficult to open and on the other hand, from one day to the next you rent an apartment in an app and you register on the portal and guests arrive, which What is happening is that a monster is being created that must be regulated and qualified (…) In addition, there are areas such as Roma-Condesa, San Ángel or Coyoacán where there are no permits to build hotels, but these options are found,” he said. Garcia Gonzalez.
Another objective is the coordination with the capital authorities to carry out the Tourist Market 2023 in Mexico City.
The event is expected to be attended by 15,000 people, the participation of 70 nations and around 3,000 buyers, as well as 50,000 business appointments.
An economic spill of 1,740 million pesos is expected, which includes the more than 40,000 room-nights that will be used by those attending the Tourist Market.