Yucatán would close 2021 with an important recovery in the tourism sector

Despite the pandemic, 2021 meant a year of recovery for the Yucatan tourism sector, since it was not only the headquarters of the Tianguis Turístico but also the state continued to attract new investments and consolidated itself as one of the safest destinations in the Tourism System. Travel Advisory Travel Alerts from the United States.

In an interview with El Economista, the head of the Tourism Development Secretariat (Sefotur), Michelle Fridman Hirsch, recalled that the 2020 edition in the entity had to be postponed and it was until November of this year that the most important tourist event was finally held. important of the country.

As of this edition, the entity captured new tourism investments for more than 27,000 million pesos.

“The Tianguis Turístico was extremely successful, not only qualitatively but quantitatively, we did a lot of business, we broke records in the number of attendees and buyers. We had very good indicators. Yucatán rose to the third position in attracting the most private tourism investment “, he assured.

According to Sefotur, thanks to the installation of 48 business suites that represented the six tourist regions of Yucatan, almost 6,000 business appointments were completed.

At the end of October, it was placed in third place with the most tourist investment at the national level, behind Nayarit and Baja California Sur, while Quintana Roo was in fourth position, Guerrero in fifth place and Mexico City in sixth , reported National Sectur.

“Being up in investment in states like Guerrero or Quintana Roo is not a small thing and that is what is happening in Yucatan, and this speaks of how well the destination is doing. In total, the projects for the Mérida Region, Cultural and Gastronomic Capital of the South represent a private investment of 14,000 million pesos, while for the Yucatan Riviera it is 2,999 million ”, the secretary stressed.

Jobs

Likewise, the entity has already recovered the jobs lost by the pandemic. The Mexican Institute of Social Security (IMSS) reported that from August 2020 to October 2021, 33,702 jobs were created, a figure that exceeds the 25,708 places that were lost due to the health contingency in just four months.

At the end of October 2021, Yucatán had 394,110 jobs, so “not only have the lost jobs been recovered, but 8,000 more have been generated, having a historical record before the IMSS of almost 400,000 formal jobs.”

Regarding the tourists that the entity captured in 2021, the secretary pointed out that in October the arrival of 125,260 with overnight stays in the main tourist centers of the state was registered, and in the period January-October 2021 the arrival of visitors was little more of 1 million.

Fridman Hirsch highlighted that the entity also closes this 2021 as one of the two entities in the country that are within Level 1 of the United States Travel Advisory Travel Alert System.

Precisely, on December 8, the latest update of this system was published; In the June evaluation, Yucatán was ranked at Level 1.

“The United States government published its traditional traffic light and places Yucatán as one of the only two states that do not have any travel risk, both in terms of biosecurity and security. This not only means that the vaccination process is going well, but that the health protocols that have been implemented have been well recognized and continue to be successful, ”he said.

Appointments

Michelle Fridman highlighted that in 2021 the Tourism Advisory Council was also affiliated with the World Tourism Organization (UNWTO).

He recalled that in July of this year the request was submitted for the state to consolidate itself as a benchmark destination in sustainability and good practices at the international level.

At the same time, the UNWTO named the Magic Town of Maní as a member of the global network of “Best Tourism Villages”.

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Reference-www.eleconomista.com.mx

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