Times of pandemic: The main changes left by the digitization of work

Have you connected to a video conference? Have you sent an email or WhatsApp message to your colleagues because you no longer see them? Has your training been online? In a small or large dose, it is a fact that the pandemic accelerated the digital transformation of organizations and talent management he was not far behind. The adoption of new work tools during the health emergency affected everything from the workplace to the way of measuring the organizational climate.

According to the study Labor digitization in Mexico of the Internet MX Association and OCC Mundial, 36% of Human Resources professionals consider that digitization accelerated fully as a result of the pandemic, another 47% perceive a moderate change and only in some talent management processes.

“Regarding Human Resources management, the digital change had a greater impact on the type of employment and aspects that favor the development of employee activities,” the study refers.

From the perspective of talent managers, the most drastic changes generated by digitization occurred in the implementation of different work modalities and new training schemes.

But executives in these areas also believe that technology adoption was responsible for creating a new digital workspace and internal dynamics. In addition, communication processes were transformed, onboarding, talent attraction and administrative procedures.

To a lesser extent, human capital departments also perceive changes in the management of documentation and employment contracts, measurement of the work environment, feedback, evaluation and recognition, and benefit programs.

After 20 months of a pandemic and a greater interest from the general directorates to digitize businesses, talent management departments consider that their digital transformation depends on elements like:

  • Choosing the right tools
  • Train staff
  • Identify goals and priorities
  • Establish the specifications and objectives of the projects
  • Involve the information technology areas
  • Allow participation of all employees

Generally speaking, changes in talent management processes they are observed in a positive sense. 58% of human capital professionals consider that digitizing their department saves time, another 56% ensure that tasks are streamlined and 43% believe that it increases productivity.

Among other benefits, those in charge of human capital They highlight that the incorporation of technology in the processes allows promoting flexibility, improving efficiency, generating indicators quickly and easily and increasing profitability.

However, changes in Human Resources processes are not the only consequences of digital transformation in organizations in terms of work. 59% of executives in these areas affirm that technology adoption has created new positions.

The vacancies that have been opened with a high demand as a result of the digitization of organizations are:

  • Data scientist
  • Artificial intelligence developer
  • Programming Specialist
  • Systems architect
  • Full-stack
  • Experto en design thinking, agile, lean y growth hacking
  • Visual interface designer
  • User experience designer
  • Cybersecurity engineer or specialist
  • Internet of Things Engineer

The perception of workers

Workers working in large companies have experienced greater digital transformation in their daily tasks, although the adoption of technology has impacted the entire workforce, even in smaller dimensions.

Professionals consider that online conferences, communication between teams, courses and trainings, new work modalities, internal dynamics and access to information are the fields where a stronger digital transformation occurs.

“For employees, digital transformation it had a greater impact on communication tools, teamwork and training ”, highlights the report.

In line with the vision of Human Resources executives, employees perceive a lower digitization level in processes such as feedback, evaluation and recognition, as well as benefit programs.

“Something that draws attention and that companies will little by little have to find how to make this change and that is perceived by employees is the issue of feedback, evaluation and recognition. This is very important because it is the way in which employers can give this digital feedback useful, that even the collaborator can save to follow up on those points that they have to reinforce, ”said David Centeno, Strategic Planning Manager at OCC Mundial.

From the workers’ point of view, the technology adoption has benefits such as:

  • Streamline task completion
  • Save time
  • Increase productivity
  • Automate processes
  • Save money
  • Reduce the use of paper
  • Increase profitability
  • Improve the eficiency

“The whole issue of digital transformation and what has happened in micro, small, medium and large companies is perceived as saving time and speeding up tasks, but there are also others, such as increased productivity, and that is important because when the pandemic began we thought about how send people home without dropping productivity, “said David Centeno.


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