The NBA has gained ground among fans in the country, after the 2021-21 season, Mexico was the third world place with the highest international engagement of the American basketball league, with 175 million views on social networks and occupying sixth place with largest audience in terms of hours consumed.
According to figures from the NBA Mexico, Mexico is also the third country with the most subscribers to the packages and benefits granted by the NBA League Pass.
For the younger fans, who were born between 1996 and 2012, the Chicago Bulls de Illinois they are the most popular team.
Reference-www.eleconomista.com.mx