Covid-19 accelerates recovery in the gym industry

In the finals of December, the Club and Gymnastics Industry in Mexico is optimistic about 75% in its Economic recovery after a few months of total closure between 2020 and 2021, as well as reductions in its averages debited to the pandemic. This rhythm is projected, in March, to launch a 100% recovery, without embarrassment, the coronavirus quarter in the country to part with the December festivities wine to release the impulse. In the middle of this month, one of the most significant periods for the industry, only logarithm can have five percentage points, when it is 15.

“This deceleration takes place mainly by the return of the entrance to the schools, the demos in the regression to the offices, the information about the cepa Ómicron and what people he decided to hope for ”, explained in an interview with The Economist, Rodrigo Chávezpresidente de la cadena Anytime Fitness Mexico y de la Mexican Gymnasiums and Clubs Association (AMEGYC).

The new age of contagios and la variant Ómicron he wanted to restrain the affairs of the recently concluded states such as Guanajuato, Jalisco, Yucatan and the State of Mexico, where the epidemiologic semaphore is found in amarillo. In these places, the gymnasiums operate with capacities between 75 and 80 per cent. At the federal level, from the 24th of January until the 6th of February, Aguascalientes will meet in red semifor, new entities in anaranjado, 10 in emarillo (including the Mexico City) y 12 and green.

“In Mexico City there are no tenets that reduce the stakes we have in emarillo semaphor. It is perfectly understood that our industry is healthy, we have no maintenance, because of this we will reduce smokes in our business, ”said Chávez.

The President of AMEGYC indicates that currently no state of the country is required to show the evacuation certificate to be able to access the practice of the interiors of the gymnasiums, because there is already a difference between women who have received the inoculation and those who do not.

“Peru sí tuvimos un caso aislado en Baja California, in the municipality of Rosarito, we hold some units and the authority of our trust that we apply for evacuation certificates for the entry. Hubo socios that the applause and women are molested, so that the authority on the next day revoked the media because huba demasiadas quejas of persons who do not want to show their certificates “, compartment Chávez.

To incentivize the public to enroll in the high schools, the students were given hybrid modalities, in which they could take classes online. Además, some ofrecen credit if per est coronavirus enfermos no pudieron hacer eigencicio, “pero los que lo hemos podido medir, no han sido muchos socios los que se han enfermado y los que sí, ha sido muy leve, parece que el eiercicio ayuda”, indico el presidente de AMEGYC.

“Everybody has a direct customer base, which is an industry that needs to operate and win the trust during the months when the society is stepping up the habit of doing sports. For sure, we will be operating since March 2020 with different limits on business, following the semaphore as municipal as state and federal. Today’s industry in Mexico has 80% of its users recovered. It does not mean that we are the same as teniamos, hay much that he empezado des cero ”, says this diario Oriol Cortés, director of Smart Fit in Mexico.

The AMEGYC Vice President also indicates that the industry hopes that by July 2022 it will be able to recover the same number of users that it indicates that the pandemic has started years ago, and from there, it will emerge before the end of the year. ; before Covid-19 was an industry that created double digits and each had ten more clubs, employees and societies ”.

Smart Fit reactivated its crime in the country and since November the new 19 April edition will cover a total of 204 gyms.

On the other hand, the pandemic allowed the industry to accelerate the hybrid model through online classes. Rodrigo Chávez specifies that, in anticipation of the pandemic, only 5% of high school companies use it herramientas online and one time the pandemic was over 35% were on these platforms; two years after the start of the confinement, 25% have used them digital channels.

“The traditional gymnasium, with tech and parades, will continue, without embarrassment, the hybrid model, the online complement, is part of the offer and we have allowed to increase the participation of marketing people to those who do not read”.

Smart Fit Go also has a digital development that includes 300 content hours. Oriol Cortés acknowledges that its use, two years before the pandemic, drastically reduced, without embarrassment, will be an offer that will be made to the subscribers.

Since the initiation of the March 2010 quarantine, the panorama since the virus was announced has also changed and the munitions campaign has been launched, but the ongoing sanitary precautionary measures in the current high school industry.

“We believe that the biosecurity protocols that have been established for years are obsolete and that there are some years of pandemic that we have learned. For example, we know that we use wallpapers not to serve anything, so we need to update our protocols to what we serve and get what we do not serve. It’s what we were trying to do with the authority, unfortunately we did not have to open an update “, said Rodrigo Chávez.



Reference-www.eleconomista.com.mx

Leave a Comment