Saturday, October 31

Canadian COVID-19 Sentiment Study

CarGurus Releases Latest COVID-19 Sentiment Study in Canada – Canadian Auto World
Canadian COVID-19 Sentiment Study, CarGurus, Industry News, Market News

CarGurus Releases Latest COVID-19 Sentiment Study in Canada – Canadian Auto World

CarGurus released its second Canadian COVID-19 Sentiment Study. When compared to the April CarGurus Canada COVID-19 Sentiment Study, this latest analysis shows that consumers have had a sustained, high interest in purchasing vehicles amid the pandemic. In June 2020, CarGurus surveyed 505 shoppers on their sentiments toward car buying during the COVID-19 pandemic. All respondents had intentions to buy a vehicle in 2020, either before or after the pandemic. In April, CarGurus surveyed 500 shoppers as the first iteration of this benchmarking study. “The benchmarked CarGurus Canada COVID-19 Sentiment Study showed us that while 2020 Canadian auto sales may be lagging, they are certainly not lost due to the pandemic,” said Madison Gross, director of customer insights at CarGurus. “The study ...