Some retailers say that supply chain problems are affecting the products that hit store shelves this Black Friday.

“The products we would like to sell may not arrive on time and also the quantity we would like to have to allow us to reduce prices may also be affected,” London Drugs President and COO Clint Mahlman told Consumer Matters.

Given the unprecedented times, Mahlman says planning one of the biggest retail events of the year is challenging, especially when it comes to advertising. “The price will have to come in at the last minute when we are sure of the quantities we have,” Mahlman said.

“We’re going to have great deals and we’re going to have a lot of inventory, but it may not be in the things that we plan or forecast.”

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Workforce shortages, traffic jams and factory closures related to the pandemic contribute to the supply chain nightmare. Making matters worse is the shortage of semiconductor chips.

Some industry experts say that for consumers shopping for electronics this Black Friday, don’t wait for the price to drop. “My advice to consumers who want something related to technology is to buy it now,” he said. GetConnected Media’s Mike Agerbo.


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Many major retailers already offer in-store discounts in an effort to get consumers to buy early and avoid disappointment.

Still, given the shortage of many items, the price drops may not be as deep compared to previous years.

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“Right now, the containers that have products shipped from Asia have gone up four to five times in costs, so again that will be passed on to consumers and that is if you can even get the product because it is likely to be out of stock.” Agerbo said. .

Director of Redflagdeals.com, A Canadian shopping information and deals website says that while some retailers will have exciting promotions, the deals may be more conservative in nature. “I don’t think we can count on retailers to be aggressive on prices this year. I think there are not enough stocks to put that into play, ”said Kate Musgrove.


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Musgrove says there are some exciting products coming out this November, but if consumers are looking for a high-priced video game, for example, or even a new TV, they may have trouble finding it.

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“The most popular items are the PS5 and the Xbox video game console. They were also the hot item last season and, if anything, they are harder to find this holiday season, ”added Musgrove.

© 2021 Global News, a division of Corus Entertainment Inc.



Reference-globalnews.ca

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